Back Pocket Launch Campaign

Storytelling & Content Strategy/Creation

Social Media Strategy

Social Media Campaign — Creative Direction

Video Ad Concept

Back Pocket Launch Campaign

The Brief

It was important to create a campaign that helped gift lovers find Back Pocket. Back Pocket wanted to help them ditch boring hours of scrolling through the internet for the perfect gift.

Project Content

It was Christmas, so we created a simple campaign to let our audience know that they don’t have stress about gifting this Christmas, especially in the pandemic.

Motion Designer : Veronica Veron