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Rebranding Project 

BFW Rebranding Project

BFW needed to transition from being a "school-girl" brand to being a beauty brand that caters young professionals & creators who need great quality weaves and wigs to complete the look they want!

THM has helped BFW to create a rebranding strategy to reposition and retarget their desired audience.

Client / 

BFW Beauty

Service/ 

Rebrand Strategy/ Logo Design

Agency / 

The Herculean Media

Year / 

2020 

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